The organising committee has announced an open call for a new Sharq Taronalari logo. Designers and studios from Uzbekistan and abroad are invited to take part.
The refreshed visual identity will cover the wordmark, a type pairing, an ornamental system and the design of the awards — from the grand prix to the competition diplomas.
Entries are assessed on three criteria: a connection to the ornamental tradition of Samarkand, legibility in digital and outdoor settings, and suitability for the festival’s three languages.
The results will be published on the festival website and included in the press kit.